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How Adpin's self-service is used for buying print ads

Adpin's self-service for buying print ads has become a popular solution for ad buyers across various industries, and we are proud to be able to meet advertising needs in a smooth and efficient manner.


Adpin självserverice printannonser

Print advertising is still relevant

Print ads have proven to remain relevant for ad buyers who wish to stand out from the digital noise. It also appears that print ads, perhaps in specific types of titles and editions, will remain highly relevant for a longer time than many of us could have predicted. Despite the digital revolution, printed ads offer a powerful and reliable medium that many consumers highly value.


Print advertising provides an effective and visually engaging experience that often creates a deeper impression than digital counterparts. Moreover, printed media has a long-lasting presence and credibility that builds stronger trust with readers. These qualities make print ads an indispensable part of an effective marketing strategy, especially when it comes to reaching specific target audiences and creating lasting impressions.



Adpin's SaaS service in app/web simplifies the purchase of print ads

Adpin revolutionizes the traditional way of buying print ads through digitization. Previously, the process of buying a print ad in a newspaper or magazine often involved time-consuming and complicated steps: from contacting salespeople, discussing prices, and negotiating placement, to manually submitting ad material and approving proofs.


With Adpin's self-service, ad buyers can now easily discover, purchase, and upload their print ads themselves, saving both time and resources while gaining full control over their marketing.



What types of customers buy ads through Adpin's self-service?

Adpin's self-service attracts a broad customer base for media houses with different needs and experiences. Among the ad buyers, 71% are new customers who have never bought an ad from the media house before. Another 19% are returning customers who last bought an ad from the media house over 12 months ago, and 10% are regular customers who have purchased ads traditionally within the last year.


Pie chart of the spread of advertisers who are using Adpins self-service

This shows that Adpin's service not only attracts new customers to media houses but also retains and recovers previous customers through its user-friendliness and efficiency. It is a varied group of customers discovering the benefits of easily buying their print ads online. They have also shown a willingness to pay 100% of the price for an ad through Adpin's interface, perhaps in exchange for the time saved.



Advertisers' industry segments

At Adpin, we are proud to offer a self-service that helps businesses and organizations easily discover and purchase print ads. Adpin's platform has been welcomed by many different industries. Here is a sampling of the types of companies and organizations that use Adpin's self-service for their print ads.


  • Real Estate

  • Retail

  • Renewable Energy

  • Craftsmen

  • Culture and Arts

  • Hotels and Conferences

  • Beauty and health

  • Counties

  • Municipalities

  • Museums

  • Institutes

  • Interest Organizations

  • Associations

  • Sports

  • Grocery Trade

  • Political Parties

  • Car Dealers



How your media house can streamline sales with Adpin

Adpin helps media houses streamline their print ad sales through an intuitive interface. By offering an easy-to-use online platform, we enable customers to book their ads themselves, which relieves salespeople and saves time for other sales tasks.


Adpin's system keeps all doors open, which has proven to attract a significant proportion of new customers, as well as old customers who now show a willingness to book their ads online instead of contacting a salesperson. This flexibility and convenience allow media houses to maximize their ad sales and improve the customer experience, as a smooth complement to the current workflow and structure.



Are you interested in Adpin self-service for your print ad sales?

If you're interested in implementing a self-service solution for your ad sales, contact us today to learn more about how Adpin can help streamline your advertising process. Learn more about our pricing plans here.



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